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Posted: June 30, 2006 By Laura Pelner
New York City-based Kobrand Corp. introduced a new premium rhum to the U.S. market in June—a distillate from Martinique made from fresh blue sugar cane. Depaz Blue Cane Amber Rhum is the first premium rhum from the Caribbean island and was released in the United States with a branded Depaz Cane Syrup mixer.
Posted: May 30, 2006 By Laura Pelner
White Plains, New York-based Pernod Ricard USA has launched a new addition to its Seagram's Gin & Juice line, the grape-flavored Purple Rage. The ready-to-drink beverage is vibrant in color and joins an RTD portfolio that includes seven other flavors.
Posted: May 30, 2006 By Laura Pelner
White Plains, New York-based Pernod Ricard USA has unveiled a new product under its Martell Cognac brand, Martell Noblige—a Cognac the company has dubbed "Qualite Superieur" because it is a step above VSOP.
Posted: May 25, 2006 By Bridget Eldridge
The Mojito is taking wing in more ways than one, with Delta Air Lines now offering a new line of signature cocktails inflight—starting with the Mile High Mojito, the airline's featured summer drink. To replicate the traditionally labor-intensive Mojito at 30,000 feet, Delta has partnered with Stirrings, the Massachusetts-based cocktail mixers company.
Posted: May 16, 2006 By Laura Pelner
Novato, California-based Square One Organic Spirits LLC has released its first product, an organic rye-based vodka. Square One Organic Vodka was created by a bartender and certified organic by Oregon Tilth.
Posted: May 16, 2006 By Laura Pelner
Miami-based Bacardi USA Inc. launched Grand Melón in April, the seventh spirit in its flavored rum line. The fresh watermelon-flavored rum is designed for mixability and is available nationwide. "Bacardi Grand Melón is the latest extraordinary taste sensation to join our successful line of Bacardi flavored rums," says Celio R.
Posted: May 8, 2006 By Laura Pelner
Sonoma, California-based Freixenet USA has released a new rosé from the Montsant appellation of Spain. The 2005 Fra Guerau Rosé has raspberry flavors and is named for a Catalan monk who reportedly had miraculous powers.
Posted: May 3, 2006 By Laura Pelner
The New York-based Absolut Spirits Co. Inc. is launching its eighth flavor in June, a ruby red-grapefruit inspired vodka designed for mixing in fresh summer cocktails. Absolut Ruby Red will be released nationwide and will celebrate its launch with a star-studded party in Los Angeles.
Posted: May 1, 2006 By Laura Pelner
Following the Mexican government's recent ruling that flavors can be added to Tequila, New York City-based Jose Cuervo International has launched a new line extension—Cuervo Flavored Tequilas. The three inaugural releases, Citrico, Oranjo and Tropina, are available nationwide.
Posted: April 27, 2006 By Laura Pelner
Deerfield, Illinois-based Beam Global Spirits & Wine Inc., has created a new flavor for its popular DeKuyper Pucker portfolio, its first new schnapps in more than two years. DeKuyper Pucker Strawberry Passion Schnapps combines berry flavors with a "sweet and sour" finish for easy cocktail mixing or for drinking as a stand-alone shot.
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